Trends in advertising (post 3)

The twitter epidemic. I'm sure that everyone has at least heard of this by now. If status updates on faecbook wasn't enough to let the world know what you are doing at all times, Twitter now makes sure they do. A twitter user can realistically post things like "taking a shower" "combing my hair" "Grabbing a bowl of cereal" "driving to work" etc etc etc. If you ask me, someone would have to think they are pretty important to think anyone would actually CARE! Twitter users have essentially eliminated the need for saying "What's up?" or "How was your day?", becuase if you would have read his/her twitter posts you would have known they were "Having a terrible day".

Trends in advertising (post 2)

One of my favorite pieces of Guerilla marketing is the "kit-kat bench".
Seen here.

This one, for a children's hair cutting salon, is brilliant. The phone number tabs look just like long bangs infront of the kids faces. This is low budget, well executed, and maintains its effectiveness as phone numbers are taken.

A little bit of a more risky idea is a shopping bag for a condom shop that looks like you are grabbing a male or female crotch. Take a look. Dont know exactly how effective this one will be, but definitely an eye cathing display.

Trends in advertising (post 1)

The blog I have been following for some time now is www.psfk.com. The site features great new and interesting advertising campaigns, cultural themes, and design.

The most recent thing I thoroughly enjoyed was an article about the most complained about adverts of the year. http://www.psfk.com/2009/01/australias-most-complained-about-adverts-of-2008.html

Another article featured on psfk is this great piece of work done by adbusters in Berin. http://www.psfk.com/2009/01/advertisements-get-a-street-art-photoshop-makeover.html